THE FLOWERS are blossoming once again as we head into spring
Flower Power on High Street in Heathcote has been operating for a quarter of a century in the town and continues to offer flowers and foliage.
‘‘We have fresh hand-picked and grown flowers which we put on our shelves and sell for $5, so there’s something that everyone can afford here,’’ shop owner Lorraine Weiland said.
Lorraine said despite the hard work it hasn’t gotten any easier keeping the florist sustainable in the current market.
‘‘Flower shops are becoming something of a rarity these days and they just aren’t as sustainable with the costs involved with running them.
‘‘It’s hard work keeping this sort of business running, the diversity of clients we get through the door helps but it’s still not a walk in the park.
‘‘We’ve survived this long but with how big the online market is it does drain our sales.’’
Lorraine’s son — and the heavy lifter of the business — Anthony Weiland has been with the shop since he was four. ‘‘Being locally grown means the quality of what we sell is higher and that sort of freshness isn’t something you get elsewhere,’’ Anthony said. ‘‘In summer we sell seasonal fruit and vegetables as well.’’
Though the Weilands may be working extra hard to keep providing the community with a florist, City of Greater Bendigo mayor Margaret O’Rourke paints a positive future for the town itself.
‘‘We’re looking at a 25 house growth in the town per year and we’re also looking to promote the Dementia Village as a place to be a key jobs hub,’’ Cr O’Rourke said.
‘‘The town is slowly growing and it’s great to see a business like this continuing to operate.’’